Welcome to MS&E 273 Fall 2013

Are you wondering what it takes to build the next Amazon.com, Genentech, or Apple Inc.? In this course, graduate students interested in technology driven start-ups have the opportunity to learn and practice the fundamental skills required to assess a technology concept or product in the framework of a business opportunity. The course focuses on technology products and services with a critical innovative advantage that will provide sustainable differentiation. We will explore the opportunity to build a business around a realistic technology development. Learn about the experience of an early-stage entrepreneur seeking initial investment, including: Team Building, Opportunity Assessment, Customer Development, Product Development Planning, Financial Modeling, Go-to-Market Strategy, and Intellectual Property. The teaching team, mentors and lecturers include serial entrepreneurs, venture capitalists and domain experts in IP and key technology segments. The final pitch is delivered to a panel of partners at top VC firms.

The class is limited to graduate students only. The class must be taken for credit.

Please apply here if interested!

For questions, please email Francois Chaubard at fchaubar@stanford.edu or Michael Heinrich at mh2012@stanford.edu

Audrey MacLean

Director, Coraid
Consulting Associate Professor, Stanford University

Professor MacLean has a unique track record for entrepreneurial success as a founder, CEO, seed investor, and board member. She has been on the Midas Touch list by Forbes, listed by BusinessWeek as one of the 50 most influential business women in America and is a member of Fortune's Most Powerful Women group. She was also featured by Forbes in a cover article on Angel Investing.

MacLean has four decades of combined experience in the computer and communications industries. She was a founder of Network Equipment Technologies which went public in 1987 and later co-founded and was CEO of Adaptive which merged with NET in 1993.

Building on her own entrepreneurial success, MacLean has been instrumental in helping to launch and grow successful companies through her work as a mentor capitalist and as a professor of entrepreneurship. The companies she has seed funded which have gone public include: Pure Software, Pete's Brewing Company, AdForce, dsl.net, and Selectica. Successful acquisitions include: Skybox/Google, Centrality/Sirf, Ironport/Cisco, Avidia/PairGain, Firefly/Microsoft, InternetMiddleware/NetworkAppliance, Amplitude/CriticalPath, specialtyMD/Chemdex, Gigabeat/Napster, and Achieva/Kaplan. MacLean serves on the Board or Advisory Board of Andalou, Beyondcore, Coraid, Finesse, mOasis, Solum, Sourcegraph. Starmaker and Zady. She is also an affiliate and advisor to a number of leading Venture Funds.

In her teaching capacity at Stanford, she is a lead professor for the Technology Venture Formation course in the Stanford Technology Venture Program in the School of Engineering. In addition to her work at Stanford MacLean actively supports the development of entrepreneurial studies through her board work at the Kauffman Fellows Program and Maui College University of Hawaii.

Jack Fuchs

CFO, ForteBio
Consulting Associate Professor, Stanford University

Jack is an entrepreneur a teacher, and an angel investor. From 2007 through 2012, Jack was CFO of ForteBio, Inc., a private life science equipment company, which was successfully sold to Pall Corporation on 1-March, 2012. Previously, he has held Finance, Business Development, Sales, Marketing, and Product Management positions at a number of private companies, including IPWireless, a 120-person broadband wireless company that was successfully sold to a strategic buyer in 2007. He also sold Lumitrend, a leading SAS applications provider, to Asurion, a device insurance company.

Previously in his career, Jack held several senior positions with Becton Dickinson & Company including Vice President of e-Business, North American Business Leader, Vice President Worldwide Marketing, and Director of Corporate Planning. In addition, Jack was an Engagement Manager with McKinsey & Company, where his client focus was health care and wireless communications.

In addition to his entrepreneurial pursuits, Jack is a Consulting Associate Professor in MS&E273. He is also a Lecturer in Entrepreneurship at the Haas School of Business at The University of California at Berkeley. Jack mentors entrepreneurs, serves on Boards of private companies, and acts as an angel investor. He holds an AB in Engineering Sciences with Honors from Dartmouth College magna cum laude and phi beta kappa, and he received his MBA from Stanford University as an Arjay Miller Scholar.

Mike Lyons

Chairman, Shadow Networks
Consulting Associate Professor, Stanford University

Mr. Lyons currently serves as Chairman of Shadow Networks, a cyber security company based upon technology developed through a tech transfer partnership with Pacific Northwest National Laboratory, and Executive Chairman of CypherPath, a cyber security training company. He is also a Managing Director of NewLine Ventures, LLC, a management consulting firm. From 2008 to 2011, he also served as a Venture Partner with the Paladin Capital Group in Washington, D.C. and as a Venture Partner for ePlanet Ventures I and II. He was a co-founder and General Partner of Zilkha Venture Partners (Fund closed out in 2003), an early stage venture capital partnership focused on seed and first round investments in IT and bio-technology companies, principally located in Silicon Valley. He founded SafeView, Inc. in 2002, a Government Laboratory (PNNL) spinout, to address aspects of the anti-terrorist physical security market; the Company closed A and B rounds totaling more than $23M led by Draper Fisher Jurvetson, ePlanet Ventures, GE/Invision, Paladin Capital Group, and Novak Biddle. He served as Chairman until its sale to L3 Communications in March, 2006. He currently serves as a Director of Real-Time Innovations, a privately held software company focused on advanced real-time integration of complex systems. He is a key advisor to three other stealth technology companies.

Concurrently, Mr. Lyons is a Consulting Associate Professor at the Stanford University Department of Management Science and Engineering. Serving in the Stanford position since 1988, he was a co-developer of the Stanford Technology Ventures Program with Prof. Tom Byers and the founding professor of Technology Venture Formation, one of the most highly rated courses in the School of Engineering. He also co-teaches Entrepreneurship in Civil and Environmental Engineeering in Civil and Environmental Engineering department of the School of Engineering. He is a co-founder of the Innovation Institute focused on creating training platforms for entrepreneurial education.

From 1980 to 1991, he was a co-founder, a Vice-President, and a Director of Integrated Systems Inc. (INTS, founded 1980), a leading implementer of high-performance real-time control systems for aircraft, automotive, and manufacturing applications. The Company was merged with WindRiver Systems in 1999. WindRiver was acquired by Intel in 2009.

Mr. Lyons received a Bachelors and Masters (equivalent) in Engineering Physics from Cornell University, an MSEE from Stanford, and an MBA, with Distinction, from the Pepperdine Presidential/Key Executive Program. He is a graduate of the Stanford/AEA Institute for the Management of High Technology Companies and a Price-Babson Fellow in Entrepreneurship Education.