2.5 Needs Filtering - Videos

Greg Lambrecht, CEO, Intrinsic Orthopedics, on Needs Screening

  1. When do you know you have done enough research on a need to “lock in”? [1:22]
  2.  When do you take intellectual property into consideration in the process of shaping up a need? [1:23]
  3. Given the increasing pressure for cost containment in medical technology innovation, are economics becoming a bigger factor in your needs identification now? [1:48]

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