Megan, Benamy, and Aidan of Stanford Group F present their original research and arguments.
From all of us:
We are three Stanford undergraduates writing for our Writing and Rhetoric class. We invite you to read and learn from our research. The topics we are writing on were all individually chosen, so they have special significance to each of us. It's our pleasure to share our work with you.
My research concerns the campaign for clean coal in America. The campaign is led by the special interest group, the "American Coalition for Clean Coal Electricity," which runs a slew of ads across the media, which have profound affects on public opinion of clean coal. This public opinion and active lobbying by ACCCE all have affects on energy policy in America. I argue that the ads mislead the American public with misinformation and by using empty rhetoric. The energy policy these strategies promote is wrong for America.
My argument will discuss the current forms of exploitation of the Maori culture utilized by New Zealand advertisers. Domestic exploitation by ignorant and insensitive advertisers will be analyzed along with international exploitation by advertisers misusing the Maori culture for financial gain. The argument’s main purpose, however, will be to analyze exploitation so that recommendations can be made for solutions that will prevent and reduce it. Social advertising will be given as a concrete example of a successful solution. This example, along with other plans for change recommended by a New Zealand marketing authority, will provide the argument with the information necessary to extrapolate a proactive plan of action for the Maori.
In 1980, more than 120,000 Cuban refugees came to the United States. Many of them were gay. No government or religious agency would assist them. The gay and lesbian community in the United States (gay church groups in particular) pulled together to resettle these refugees, and help them assimilate into U.S. culture. Much of the rhetoric they employed in recruiting sponsors for these refugees relied on the ideas of brotherhood and unity across culture. But things did not quite go as originally envisioned – language barriers, class differences, racial tensions, and different expectations on the part of refugees and sponsors all got in the way of making the initial utopian ideals a reality.