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Stanford
is translated into a three-syllable word斯坦福,
in spite
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of
its original two-syllable English word.
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On
what basis do the Chinese decide about the translation?
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Others
alternatives: 史丹福，思探福，私叹服，etc.
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There
are three factors to this decision.
First, it must a possible
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Chinese
word as Chinese does not allow any consonant cluster
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like
*st(r). In order to produce a sibilant sound, a vowel must
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be
used.
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Second,
it must be something in accord with the Chinese
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thinking.
So there is a semantic dimension that seems to be
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more
prominent in Chinese than it is in English.
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Coca
Cola 可口可乐，百事可乐，七喜，芬达.
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