DesignXWinter2012
From DesignX Wiki
11 January 2012: Group: "Welcome back!"
Brief introduction and a little get-to-know-each-other activity.
18 January 2012: Adam Skaates [Business Lead, IDEO's Toy Lab] Designing Interactions for Kids - Lessons from Toy Invention and App development
IDEO's Toy Lab has been inventing Toys and Games for almost 20 years, bringing over 100 new toy and game products to market. In 2009 we turned our attention to apps - creating some of the most beloved iPhone apps for kids including Balloonimals and Elmo's Monster Maker. Come hear some "war stories" about the trials, tribulations, and learnings from 11 years spent designing experiences for kids (and kids at heart).
25 January 2012: Ade Mabogunje [Senior Research Scientist, CDR] Models of Designing: The Trivium and Quadrivium of the Science of Capital Formation
"… the proper study of mankind is the science of design, not only as the professional component of a technical education but as a core discipline for every liberally educated man." Herbert Simon, 1969
In ancient times, the trivium (latin for three ways) consisted of three subjects – grammar (the mechanics of language), logic (the mechanics of thinking), and rhetoric (the art of instruction and persuasion). It was preparatory for the study of the quadrivium which consisted of four subjects – arithmetic, geometry, astronomy, and music. The two in combination formed the core discipline of every liberally educated man.
Is there a core to designing? Or rather, do we need a core? In this talk I will begin by re-examining the excerpt from Herbert Simon in light of our work on the design of entrepreneurial ventures in India and Nigeria. If there is a core to designing, we would expect a very distinct similarities between frameworks and practices in the design of products and in the design of ventures.
Next I will present a model of the relationship between designing and capital formation. This will show in effect that a high rate of capital formation is the outcome of the interaction between a small number of distinct design practices. Using this model we will explore candidate subjects for the core of designing and hence for the science of capital formation.
Please come prepared with your candidate subjects and arguments for their inclusion in the list.
1 February 2012: Wim Poelman [Professor of Product Realization, Univ. of Twente (NL)] Technology Diffusion in Design, Dave Franchino [President, Design Concepts] Design Thinking and Design Education
Wim Poelman will talk about technology diffusion in design:
Design is underestimated as a means to make technology contribute to human life.
The designer can be regarded as an intermediary between technology and human value, and the design process can be regarded as an association process between technology on the supply side and humanity on the demand side. This frame of thinking about design makes us aware of the complexity of the design process and the responsibility of designers.
Usually the design process is regarded as being carried out in the framework of an organization. However, it makes sense not to talk about an organization, but rather about an organism. This becomes clear when we introduce the metaphor of metabolism to the process of design. Design can be regarded as the metabolism of information and knowledge. Using this metaphor design becomes a direct part of the business process in general. It links design thinking directly to business.
Dave Franchino will talk about his latest design-related observations:
- A taxonomy of design and its application in design education.
- An orbital representation of design thinking
- Mind mapping linkages in design education for communication
Wim Poelman
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8 February 2012: TBD
No abstract available for this talk.
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15 February 2012: TBD
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22 February 2012: TBD
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29 February 2012: TBD
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7 March 2012: TBD
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14 March 2012: TBD
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