Neil Malhotra

Professor of Political Economy

Graduate School of Business
Stanford University
655 Knight Way
Stanford, CA 94305-7298
(408) 772-7969
neilm (at)
Home C.V. Areas of Research
Selected Publications
Working Papers
Survey Research Methods

I have written numerous articles exploring best practices for improving the design and administration of surveys. Some of this research has investigated factors that influence survey satisficing including task difficulty, completion time, and nonresponse strategies. Other research has focused on sources of bias in conducting and analyzing public opinion surveys such as sampling/mode, interviewer effects, scale construction, and model specification.

Please find links to his publications in this research area below:

Jessee, Stephen, Neil Malhotra, and Maya Sen. In press. ``Asking About Complex Policies.'' Public Opinion Quarterly.

Franco, Annie, Neil Malhotra, Gabor Simonovits, and L.J. Zigerell. 2017. "Developing Standards for Post-Stratification Weighting in Population-Based Survey Experiments." Journal of Experimental Political Science. 4(2): 161-172.

Healy, Andrew, and Neil Malhotra. 2014. “Partisan Bias among Interviewers." Public Opinion Quarterly.  78(2): 485-499.

Malhotra, Neil, Joanne Miller, and Justin Wedeking. 2014. “The Relationship between Nonresponse Strategies and Measurement Error: Comparing Online Panel Surveys to Traditional Surveys." In Online Panel Research: A Data Quality Perspective, eds. Mario Callegaro, Reginald P. Baker, Jelke Bethlehem, Anja S. Goritz, Jon A. Krosnick, and Paul J. Lavrakas. New York: Wiley. 313-336.

Cor, Ken, Edward Haertel, Jon A. Krosnick, and Neil Malhotra. 2012. “Improving Ability Measurement in Surveys by Following the Principles of IRT: The Wordsum Vocabulary Test in the General Social Survey." Social Science Research. 41(5): 1003-1016.

Malhotra, Neil, and Alexander M. Tahk. 2011. “Specification Issues in Assessing the Moderating Role of Issue Importance: A Comment on Grynaviski and Corrigan (2006)." Political Analysis. 19(3): 342-350.

Malhotra, Neil, Jon A. Krosnick, and Randall K. Thomas. 2009. “Optimal Design of Branching Questions to Measure Bipolar Constructs." Public Opinion Quarterly. 73(2): 304-324.

Malhotra, Neil. 2009. “Order Effects in Complex and Simple Tasks." Public Opinion Quarterly. 73(1): 180-98. 

Malhotra, Neil. 2008. “Completion Time and Response Order Effects in Web Surveys." Public Opinion Quarterly. 72(5): 914-934.

Malhotra, Neil, and Jon A. Krosnick. 2007. “The Effect of Survey Mode and Sampling on Inferences about Political Attitudes and Behavior: Comparing the 2000 and 2004 ANES to Internet Surveys with Non-Probability Samples." Political Analysis. 15(3): 286-323. 

Malhotra, Neil, and Jon A. Krosnick. 2007. “Procedures for Updating Classification Systems: A Study of Biotechnology and the Standard Occupational Classification System." Journal of Official Statistics. 23(3): 409-432.