Past Projects
Examples of past projects may give you a better idea of what is considered
an appropriate topic and analysis.
You will need Acrobat Reader 3.0 to view the past projects.
Noteworthy Projects from Previous Years
Market Expansion Strategy for Broadband
Service Provider (with Appendix)
(E. Carr, E. Li, J. Rosenberger, A. Wu, G. Yue, 1999)
Free IP Business Model (in the Semiconductor
Industry)
(Animi, Chiu, Fukami, Sano, Selburn, 1999)
Business Strategy for Nordt Technologies
(Analytical Software for Ski Design)
(Friedlander, Leung, Schwab, Scheinberg, 1999)
Analysis of Business Prospects and Pricing
Options for MedACME
(Gilder, Jordan, Kleeman, McConnell, Pasmooij, 1997)
Community Impact: Corporate Strategy
for a Nonprofit Organization
(Horng, Oetama, Wardhana, H. Wu, S. Wu, 1997)
Channel A Supply: Asia-U.S.
Internet Consumer Services
(1997)
Computer Based Distance Learning & EPGY:
A Strategic Plan
(Hicks, Howe, Moellering, and Zupancic, 1996)
A Product Launch Strategy for Kid
Science (with Appendices)
(Cappiello, Freed, Jacobsen, and Taylor 1995)
Strategic Planning for an Information Services
Market: Photovoltaics for Utility Scale Applications (with Appendices)
(Knapp, Ang, Wang, and Maeda, 1995)
G'bye
Yellowjacket Strategic Marketing Plan (with partial Appendices)
(Lee, Kornish, Garza, Cardenas,
1994)
How Does Silicon Graphics Inc.
Enter South Africa Market Successfully?
(Bhattacharya, Chan, Erickson, Iyer, Kanthadi, and Leung, 1994)
Other Projects On File
Channel A Demand: Asia-U.S. Internet
Consumer Services
(1997)
Amoco Production Capacity Expansion
(1997)
Astrolink
(Harjanto, Hartono, Lo, Sembiring, Uahwatanasakul, Wiria, 1997)
Start-up Strategy for Greenstar: Consumer
Demand for Green Energy
(Greg Lanides, Andra Pligavko, 1997)
MicroIntegration: Asian Market
Penetration Strategy for Wireless Local Loop
(1997)
TeraLogic: Strategy for New Image Data
Compression Technology
(Chen, Hsieh, Huang, Looi, Techopitayakul, Wang, 1997)
"An Assessment of Disney's Child-Care Venture," Lai/Letner/Tseng/Chien,
1994
"Charge Ahead?: Suggestions on How Edison International Companies can
Best Support & Prepare
for the Electric Vehicle," Rowe/Takeda/Tully, 1996
"Computer Based Distance Learning & EPGY: A Strategy Plan," Hicks/Howe/Moellerin/Zupancic,
1996
"Developing a Corporate Strategy for a Small Firm in the Medical Device
Coating Industry,"
Nicolaou/Pickrum/Gross, 1993
"Entering the U.S. Tennis Racquet Market: Operating Strategy for Pronex
America,"
Fisher/Abseck/Ashaboglu, 1994
"The Expansion of Unicorn Enterprise: A Case Study of Joint Venture
Development in China,"
Oh/Mou/Park, 1996
"Ford's Optimal Strategy to Meet 1998 CAFE Standards," Bailey/Bekemeier/Cochrane/Lemoine,
1993
"Forecasting CDMA Wireless Local Loop Penetration for Qualcomm Inc."
McGee/Huang/Corrales/Dasgupta/Ide, 1996
"G'bye Yellowjacket Strategic Marketing Plan," Lee/Kornish/Garza/Cardenas,
1994
"How Does Silicon Graphics Inc. Enter South Africa Market Successfully?",
Bhattacharya/Chan/Erickson/Iyer/Kanthadi/Leung, 1994
"In Contact," Mays/Key, 1993
"Information in Liquid Form: Strategy Modeling for IBM's Integrated
Systems Solutions
Corporation," Friedman/Lenzmeier/Modahl/Nicholes/Protopapas, 1996
"Internet Challenge: Pricing Strategy for Netscape's Browser,"
Chang/Ichimura/Jhamb/Jo/Wang/Zhang, 1996
"The Marketing Strategy of a Vehicle Navigation System (VNS) Entering
the Existing Market,"
Lee/Lu/Osman-Rani/Picazo/Ragone, 1995
"Medicus, Inc. --Product Definition & Company Positioning," Deepak/Lopez/Schaffner,
1996
"Negotiating Strategy for the Utility Company in Contracts with Independent
Power Producers,"
Craft/Gasparollo/Hernandez, 1993
"NEON Forecast Model," Cid/Vanasco, 1994
"New Challenge in Voice & Data Networking," Code/Lee/Lembong, 1994
"New Frontier: Recruiting on the Internet," Azieres/Pietzsh/Vincent,
1996
"New Information System for Capital One Financial Corporation,"
Chalidabhongse/Chiu/Guo/Shum/Wang, 1995
"A New Product Launch Strategy for iPLANET, Inc." Chey/Huang/Hsieh/Hsu/Tuan,
1996
"On-line Banking Strategy for Wells Fargo Bank," Chan/Chang/Lee/Tan,
1996
"PacBell's Entry into the PCS Market," Affes/Copeland/Tang/Yamaguchi/Yushikura,
1996
"A Product Launch Strategy for Kid Science" Capiello/Freed/Jacobsen/Taylor,
1995
"Screening of Research Projects at Genentech, Inc.," Contini/Garcia/Siereveld/Skaf/Sur,
1993
"Smoking Car Productions: A Product Development Strategy for the Remainder
of the Century,"
Atucha/Aguilar-Alvarez/Qi/West, 1996
"Star Wars Project," Weill/Sabo/Drago/Bensoussan/Paleologo, 1996
"Strategic Plan for Smart-Trade: A Startup On-line Securities Trading
Company,"
Jiang/Lam/Rusli/Shieh/Winarta, 1996
"Strategic Planning for an Information Services Market: Photovoltaics
for Utility Scale
Applications," Knapp/Ang/Wang/Maeda, 1995
"Strategy Analysis for Sun Microsystems Next Generation Order Entry
Procedures,"
Ahmed/Knoll/Shah, 1993
"A Strategy for Telefonos de Mexico: Building Competitive Advantage
for 1996 and Beyond,"
Chang/Ocejo/Wang, 1993
"SuperDrive Data Systems," Mansfeld/Singh, 1996
"Unveiling V. Mach: A Product Launch Strategy for ModXpress," Buyyala/Nelson/Romine/Saccaro,
1996
"Viva El Bacardi Breezer en Espana," Otterlei/Sachon/Tore, 1995
"Wal-Mart's Corporate Strategies: An Emphasis on its Future Outlook
in the Canadian Market,"
Lo/Ho, 1994
"We is Am We" (We Are IMV), Owens/Tsikouras/Zhu/Erickson, 1996 |